What does Hollywood, Albert Einstein and Disney all have in common? They learned the power of this one word, understood its true nature and capitalized upon it.

Hollywood and Disney have built an empire and have made multiple billions, even trillions of dollars from understanding the power of this one word. Albert Einstein left a mark in history from understanding this word and had a famous quote about this  word. Another person changed her life and affected millions of people around the world when she became effective by tapping into this word, “J.K. Rowling.”

What most people don’t truly understand is how language influences the decisions we make in our lives everyday. Yet the majority of people never consciously think about the words we read, listen to and how they affect us.

There are certain words and phrases in the human language that will take control of your mind, hold it for hours and get you to think about anything that the person or organization wants plant in your mind.

Today I’m going to talk about one word that is used on us frequently that lights up our brain like a Christmas tree and it goes straight to the subconscious mind and works in it like a virus.

I know you’re wondering what the word is right now. Imagine a word that puts someone in a hypnotic trance every time the use it. Yes, that’s right.

The word is “Imagine.”  

Imagine has the potential to create images in your mind of your deepest dreams and desires or your deepest fears and nightmares. When you say Imagine to someone, the person’s mind pauses and waits to fill in the blank of what you want them to envision. Your subconscious mind is conditioned by your imagination. That’s why Disney calls their engineers Imagineers. Have you ever read a book, watched a movie, thought the best or worst of a situation? How did it affect you? We are wired to learn the most from stories and pictures which fires up our imagination in our mind like lighting.

Imagine now you’re in a conversation and you use this hypnotic trance word on someone you want to envision about a subject you’re attempting to communicate. How powerful is that!

Got you, didn’t I?  You see how it works. Isn’t it cool and powerful that you are now consciously becoming aware how powerful language is used on us everyday?

Since you know this, now go out there and use imagine for the good and help people get what they desire. There’s more good stuff coming! I can’t wait to share more with you!

“Imagination is more important than knowledge.” -Albert Einstein – 1879-1955 – Theoretical Physicist

Sheldon